Category: Business Advice
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Stop Overthinking Your Website: WordPress vs. Website Builders
Should you build a WordPress website or use a website template builder? At some point, you’ve probably asked yourself this question. I know that because it is one of the most common questions I receive from entrepreneurs who are just getting started. Fortunately, I’m in a unique position to answer it. Many years ago, before…
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AI Is a Tool, Not a Shortcut: A Reality Check for Entrepreneurs
I’m writing this as a warning to business owners who are persuaded by grifters, opportunistic investors, aggressive marketers, consultants, and others who see AI as an easy way to profit from people who don’t fully understand what it can and cannot do. Let me start by saying, I use AI tools daily, and like them,…
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How to Get Your First 10 Paying Clients
Getting your first 10 paying customers can feel overwhelming. For most entrepreneurs, especially those starting their first business, it is one of the hardest milestones to reach. Despite what you may see online, it rarely happens overnight. Social media, YouTube, and business influencers often make client acquisition sound effortless. In reality, landing your first customers…
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Why Candle Brands Struggle With Wholesale (and How to Fix It)
Many product-based business owners unintentionally limit their growth because they are pricing their products for online retail only. When wholesale, private label, and white-label opportunities aren’t considered from the beginning, entire revenue streams are left on the table. This happens most often when business owners focus on maximizing margin per item and, in some cases,…
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Level Up Your Business: 10 Books to Read in 2026
With the new year comes fresh ideas and strategies to help you outperform last year. Whether you are already running a business or considering leaping into entrepreneurship, it is vital to research your industry and seek out reliable educational resources. And I do not mean spending hours watching YouTube videos or following social media content…
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How to pick the right business mentor?
I get this question often: How do I find the right business mentor? My answer usually starts the same way—that depends. Do you want a good mentor, or do you want someone who tells you what you want to hear? Of course, most people say they want a good mentor. In reality, many want validation.…