Category: Business Advice
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6 Questions to Ask Before Starting a Business
Starting a business is exciting—but let’s be real, it can also be completely overwhelming. If you’re a new entrepreneur or someone spinning your wheels trying to get clear on your idea, you’re not alone. Lots of people dive in headfirst without answering the most critical questions that determine whether your business is built to succeed.…
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Is It Imposter Syndrome or Something Else?
Imposter syndrome is a widely discussed topic in entrepreneurship, but is it always what we think it is? What Is Imposter Syndrome? According to the Oxford Dictionary, imposter syndrome is defined as: “The persistent inability to believe that one’s success is deserved or has been legitimately achieved as a result of one’s own efforts or…
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Market Research: How to Avoid Information Overload
When starting a business, it is tempting to collect as much data as possible. You might think that researching 30-plus companies will give you a well-rounded understanding of your industry. In reality, this approach often leads to information overload and analysis paralysis. The key is to focus on relevant market research that aligns with your…
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The Top Business Skill to Learn in 2025
If there’s one skill that can transform your business and set you apart in 2025, it’s learning the art of sales. Let’s face it—sales have a bad reputation. Many think selling is sleazy or requires an innate “gift” for persuasion. I’ve heard countless business owners say, “I’m not a salesperson,” or, “I’m just not good…
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Creating a Unique Selling Proposition to Stand Out
What is a Unique Selling Proposition (USP)? In marketing, the unique selling proposition (USP), also called the unique selling point in the business model canvas, is the strategy of informing customers how your brand or product is superior to its competitors. When I ask business owners what makes them unique and why I should do…
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Are You Studying the Problem or Researching the Solution?
When faced with challenges in your business or personal life, it’s important to ask yourself: Are you studying the problem, or are you researching the solution? The difference between these two mindsets can significantly impact your ability to overcome obstacles and achieve your goals. What Does It Mean to Study the Problem? Studying the problem…
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How to Create a Weekly To-Do List for Your Business
Creating a weekly to-do list for your business can significantly boost your productivity and keep you organized. Whether you’re a solo entrepreneur or part of a larger team, having a clear plan for the week can help you stay focused and ensure that the most important tasks don’t fall through the cracks. Here’s how to…
Real Business Advice from Chloe Clark 