Category: Marketing Strategy
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Crafting an Effective, Simple Business Plan
A business plan is a must-have for a business. But many business owners refuse to write one. Half feel they don’t need one and think it’s a waste of time; for others, it’s overwhelming to plan your business so far in advance. I have a simple and effective business planning tool, a one-page PDF with…
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Avoid Investing in Branded Swag for Your Business
What is swag? According to iPromo, it is company-branded merchandise given away as a form of advertising. No one wants to wear your logo. No one cares about having your logo on their pen or random stuff. What customers care about is a quality product and good customer service. They want a product or service…
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Budget-Friendly Product Testing Tips
If your budget is tight but you need to gauge your product or service’s success, consider these wallet-friendly testing strategies. Are you seeking ways to evaluate your product’s feasibility without hefty expenses? Here are some budget-conscious methods to test its viability. Family and FriendsThe most obvious way is to test the product or services with…
Real Business Advice from Chloe Clark 