Category: Product Development
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Low-Cost Product Testing Strategies
So, you’ve developed a new product or service and want to see if people will buy it, but you don’t have the funds for a big launch. Don’t worry. Product testing doesn’t have to be expensive or complicated. Here are a few budget-friendly ways to gather feedback and validate your idea before investing a significant…
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Market Research: How to Avoid Information Overload
When starting a business, it is tempting to collect as much data as possible. You might think that researching 30-plus companies will give you a well-rounded understanding of your industry. In reality, this approach often leads to information overload and analysis paralysis. The key is to focus on relevant market research that aligns with your…
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Testing Business Ideas
Are you one of the countless individuals who’ve stumbled upon those enticing YouTube videos where content creators claim to have tested out a business model in just a few weeks or thirty days? It’s not surprising that these videos often garner hundreds of thousands of views. However, what you might not realize is that these…
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Choosing Profitable Products for Your Online Store
When aspiring entrepreneurs embark on their online selling journey, they often stumble upon numerous pitfalls while choosing the right products for their digital shelves. Sourcing the perfect items for your target audience demands careful consideration. In this blog post, we will explore the factors to weigh when selecting products, analyze their advantages and disadvantages, and…
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Guide to Creating Wholesale Line Sheets
If you’re ready to expand your business by venturing into wholesaling, you’re making a wise move. Wholesale can significantly boost your revenue streams and provide balance to your business throughout the year when combined with direct-to-consumer (DTC) sales. To start reaching out to retailers and securing wholesale customers, you’ll need a well-crafted line sheet. A…
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Turn Services into Products
If you’re seeking ways to scale your business without increasing your workforce, this blog post is tailored for you. Discover how you can transition from a service-based business to a product-based one, granting you more free time and endless opportunities for growth. While service-based businesses have their advantages, such as the ability to charge a…
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Standing Out in a Saturated Market
If you find yourself in a crowded or saturated market, you should create ways to make your products or services stand out. It isn’t enough to focus on branding; developing a logo, brand voice, tone, mission and vision statement, brand elements for social media, color pallet, etc. You might be surprised, but those things aren’t…
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Selecting a Profitable Niche for Your Product Business
If you are new to owning a business, the most common problem you will face is not knowing who your target audience is. Many business owners try to appeal to a large audience by generalizing their products or services. Their strategy is to appeal to a larger audience to increase sales, but this isn’t a…